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Customer Satisfaction
Understanding your customer's experience is critical in building and maintaining a high performing brand. DKSA provides the measures for you to track your performance, specific competitors and your competitors and your competitive set. Customer experience and satisfaction measurement can be monitored at a brand level or refined to the point of service.
DKSA has developed the Traveler Acceptance Index (TAI)SM that evaluates and ranks individual brands and sectors based on satisfaction and value rating compared to the price paid.
Point of service measurements are captured by DKSA's GEST (Guest Email Satisfaction Tracking) providing clients with the ability to track visitor/guest satisfaction for lodging, airlines, attractions, car rentals and destinations. This real time solutions captures the customer's email at the point of service and re-contacts them after their experience to obtain critical feedback, evaluation and ratings.
Understanding your customer's experience is critical in building and maintaining a high performing brand. DKSA provides the measures for you to track your performance, specific competitors and your competitors and your competitive set. Customer experience and satisfaction measurement can be monitored at a brand level or refined to the point of service.
DKSA has developed the Traveler Acceptance Index (TAI)SM that evaluates and ranks individual brands and sectors based on satisfaction and value rating compared to the price paid.
Point of service measurements are captured by DKSA's GEST (Guest Email Satisfaction Tracking) providing clients with the ability to track visitor/guest satisfaction for lodging, airlines, attractions, car rentals and destinations. This real time solutions captures the customer's email at the point of service and re-contacts them after their experience to obtain critical feedback, evaluation and ratings.